Why IKEA’s Infamous Manuals are Successful
2:07
YouTubeLucid Software
Why IKEA’s Infamous Manuals are Successful
IKEA is famous for their flat-packed, modern furniture. They are also (in)famous for their instruction manuals. So what makes IKEA’s assembly diagrams so successful? IKEA’s assembly instructions are designed to be purely visual—they don’t use words to communicate. Instead, they focus on creating simple diagrams that clearly show step-by ...
24K viewsDec 10, 2018
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