Kendrick Lamar's record-breaking Super Bowl halftime show matters for more than just one night. Here's why.
Yahoo commenters didn't love Kendrick Lamar's performance, but it broke a long-held viewership record, according to Roc Nation.
Kendrick Lamar’s 2025 Super Bowl Halftime Show Is Now the Most-Watched of All Time
Kendrick Lamar's Super Bowl LIX Halftime Show had 133.5 million viewers, drawing a larger audience than the Super Bowl itself ...