This cultural moment has become an unmissable commercial juggernaut, where the line between celebrating a tradition and ...

October 2025 witnessed a textbook example of moment marketing around Halloween and the Louvre heist, with some anti-AI ads ...

Mohan earlier led marketing at BLS International and has led marketing with brands including Samsung, DLF, Café Coffee Day, ...

Meta introduced new lead verification tools, including SMS and work email verification, along with address validation tests ...

The update gives users more control over post interactions, helping manage conversations and reduce spam or inappropriate ...

Halloween in India isn’t about horror,  it’s about humour and a little drama. Here’s how it’s turning from a Western import ...

With the festive rush now over, Imagicaa CEO and CMO Dhimant Bakshi breaks down the multi-generational, digital-first ...

The American singer & songwriter will feature in the brand's upcoming campaigns and creative projects to reflect its focus on ...

The report highlights the agency's CSR spend across education, healthcare, women’s empowerment, digital inclusion, and ...

As a part of this campaign, HDFC Securities flips scam awareness into binge-worthy storytelling, turning everyday scam ...

The new Premiere mobile feature lets creators edit, design, and publish YouTube Shorts directly, using templates, effects, ...

In his new role, Jaiswal is expected to work with clients and partners across APAC to deliver insights and measurement ...