Measurement firm's annual intelligence report suggests Black Americans averaged more hours of media consumption and remain on ...

A single home in the rural southeastern U.S. stands at the center of a growing rift between Nielsen and the Spanish-language ...

Walt Disney maintained its lead in U.S. TV viewing share in December, bolstered by holiday movie marathons and strong ...

"The Big Bang Theory" finished 2024 as the year's "most-binged title" in streaming, according to a new report from Nielsen.

Streaming gets attention for buzzy originals, but viewing of classics accounts for a large chunk of the total audience.

The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...

Oregon's Wilma Nielsen broke the school record in the mile at the Dr. Sander Scorcher meet with a 6-second PR and No. 3 time ...

New Nielsen data reveals NZ’s top automotive advertisers investing $124M, with Nissan surging and 22% of Kiwis planning new ...

Squid Game' was 2024's most-viewed series in a single week, with 4.9 billion minutes watched between Dec. 23 and Dec. 29, per ...

Engaging Black audiences: How brands impact, grow and win with inclusion. As Black consumers continue to be digital ...

Black audiences spend 32 hours on apps and websites on their smartphones and tablets —two hours more than the total U.S.