The creative director strolled down memory lane with his creative partner and founder of Bape at his Paris show

Pharell Williams and Nigo kicked off Paris Fashion Week with the Louis Vuitton Men's Fall-Winter 2025 show featuring "dandy streetwear" and celebrity presence.

On Tuesday evening of Paris Fashion Week, the menswear set made the now-traditional pilgrimage from Auralee’s temple of elegance and grace to the Louis Vuitton Men’s show. The back-to-back is usually cause for whiplash.

Pharrell Williams kicks off Paris Fashion Week with Louis Vuitton streetwear show - The show established Louis Vuitton as the luxury leader in streetwear.

Louis Vuitton men's creative director, Pharrell Williams, drew his audience to a rear courtyard of the Louvre Museum after dark on Tuesday for a fall-winter catwalk show, kicking off Paris Fashion Week with a line-up of jazzed up streetwear.

The new men’s collection from LVMH’s crown jewel came with a heavy dose of nostalgia – plus hues of pink and dustings of glitter

Louis Vuitton’s Paris Fashion Week show took over the Louvre with a star-studded crowd and a killer collab between Pharrell and Nigo, mixing Americana streetwear with Japanese flair. View on euronews

Pharrell has often used the French capital's landmarks as backdrops for his clothes since he started as men's creative director at Louis Vuitton in 2023.