The Apple Health app is getting a built-in AI next year, and this revamp will reportedly be under "Project Mulberry." ...

Theories vary on why Apple is having trouble seizing the AI moment. For Marcus Collins, marketing professor at the University ...

Theories vary on why Apple is having trouble seizing the AI moment. For Marcus Collins, marketing professor at the University of Michigan, Apple’s struggles with genAI and Siri in particular may be ...

Did you turn off Apple's AI tools only to find them active again? You can turn them all off or deactivate individual ones.

More specifically, WWDC 2025 affords Apple the opportunity to reset the discussion around what's coming to Siri and when. And ...

The new iPad is a fantastic value, but the situation with accessories is terrible, and iPadOS doesn’t make a solid case either, despite functional cutbacks.

Apple announced WWDC25 earlier this week, taking place on June 9th. That means we’re just around the corner from ...

Apple has delayed the new contextually aware Siri, which it announced at WWDC 2024 and it will have drastic effects.

A bold redesign, smarter Siri, real-time translation, and enhanced privacy make this Apple’s most ambitious update yet.

Apple convenes its top 100 executives in an offsite meeting to chart the company's strategic direction. The 2025 meeting was ...

Apple’s most profitable product could finally be getting a much-needed change. The tech giant is soon expected to make its biggest bet in years, introducing a significantly slimmer iPhone to hopefully ...

Commentary: I want to see improvements to Apple Intelligence and Siri at WWDC 25 -- and recent rumors make me think Apple ...