Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Chinese search engine giant Baidu reported a 2% drop in quarterly revenue, dragged down by a slowdown in the advertising ...

SFB Digital Marketing, a leading agency specializing in data-driven advertising solutions, has highlighted key developments ...

The Super Bowl has always been more than a game—it’s a cultural barometer, reflecting how brands engage with audiences at the ...

However, since November 2023, when Apple stopped advertising on Musk's X, the platform formerly known as Twitter, a lot has ...

Apple this month started advertising on X for the first time in more than a year. The company had stopped advertising on the ...

Apple was among several major advertisers, including Amazon, Disney, Comcast, Warner Bros. Discovery, and IBM, to pull out of ...

Canada-based human smugglers are allegedly exploiting TikTok to advertise illegal entry into the US across the northern ...

While the little regulation on Steam still allows for a lot, the most common freemium models from mobile gaming still are not ...

The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel.

Amazon's online advertising business logged $17.29 billion in the fourth quarter. The online retail giant revealed its latest ...

Letterboxd, the fast-rising platform for movie buffs, has struck an exclusive advertising partnership with mk2, a gen ...