U.S. spirits sales declined in 2024 despite maintaining its market share ahead of beer and wine. Tequila and Mezcal grew, but ...

Tequila uncorked what may be its glitziest decanter to date — a painstakingly crafted glass basketball shoe designed to place ...

From wrestling to Hollywood, The Rock mastered branding. Learn how radio stations can apply his marketing tactics.

Popeyes x Tequila Don Julio celebrated Super Bowl weekend in NOLA with Tinashe, "Tweaker" artist GELO, and more.

High-end brands including Diageo’s Casamigos and Bacardi’s Patrón have been lowering prices for more than a year.

Still-strength tequila isn’t diluted with water, and can showcase tequila in its purest form. These high-proof bottles have been embraced by enthusiasts and collectors in recent years. Here are the ...

Mezcal has long been overshadowed by its sibling tequila, but this smoky spirit has gained a strong foothold with the drinking public as well. In fact, the market for mezcal is expected to double ...

Drawing from a desire to provide consumers with innovative products harvested exclusively from Mexico, one spirit brand is staying true to its commitment and producing only additive-free blanco ...

The food and drink sector isn’t immune either. Campari, known for its Espolon tequila, has a strong presence in Mexico. With almost 30% of its U.S. sales coming from Mexico and Canada ...

President Trump’s inauguration apparently had Kid Rock feeling so hott. The singer made a pass at “sexy” BBC reporter Caitríona Perry on Monday during a live interview to discuss the ...

Languages: English, Greek, Spanish. Kid Rock left a reporter speechless when he told her "you sound sexy" during a live broadcast. The rocker, whose given name is Robert James Ritchie, was ...