From catering to a diverse and new set of consumers to experimenting with pricing and packaging, several startups have made ...

In this article, Vaibhav Pathak of Dot Media examines influencer marketing’s impact on brand engagement at the Kumbh Mela.

Many were feared dead after millions of Hindu pilgrims at a huge Hindu festival in India rushed to bathe in holy river waters ...

BJP MP Hema Malini has drawn criticism for downplaying the tragic Kumbh Mela stampede, which claimed 30 lives and left 60 ...

Pilgrims spend an estimated Rs 8,000 while at Maha Kumbh, providing a significant boost to the livelihood of the 12 lakh gig ...

Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions ...

India’s jet fuel consumption hit an all-time high for the second consecutive month during January 2025, as the Maha Kumbh ...

Probe ordered after 30 deaths at world’s largest religious festival in India - Indian authorities have released an official ...

Prime Minister Narendra Modi visited Prayagraj for the Maha Kumbh Mela, taking a sacred dip at the Sangam and inaugurating ...

Vi has introduced a new initiative, ‘Vi Number Rakshak,’ at the ongoing Maha Kumbh Mela 2025 in Prayagraj to address the ...

Officials have just announced that 30 people were killed and 60 were injured during the crush at Kumbh Mela festival. Of ...

BENGALURU: Presently all roads are leading to Prayagraj for the Maha Kumbh Mela till February 26, and soon this may be the ...