Paige Bueckers erupted in the second half and set several school records while leading the Huskies into the Elite Eight on ...

Here are some of UConn's unique brand partnerships, many of which relate to the women's and men's basketball teams.

Unfortunately for Michigan fans, you won't be able to get your hands on the latest Jordan release. This week, the latest ...

Sacramento Kings star Malik Monk celebrates new signature shoe deal with Peak Sports at Porsche Sacramento, announcing ...

After Booker rebounded an Ole Miss miss while wearing one shoe, she flipped the basketball to Harmon. In turn, Harmon flipped Booker's shoe back to the SEC Player of the Year. Harmon then quickly ...