and it is officially known as the Vrbo Fiesta Bowl. Previous sponsors include PlayStation (December 2016–2022), BattleFrog (January 2016), Vizio (December 2014), Tostitos (1996–January 2014 ...
The Fiesta Bowl, which doubled as the playoff game ... some of the community activities and touch points nonprofits and sponsors normally get with teams and players around the major bowl game.
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