Fear of God Athletics—the Jerry Lorenzo-led label's ongoing partnership with Adidas—has been building steam in recent months. After a slow start in 2023, Lorenzo’s grand gamble started to pay off with ...

Mark Pope is not just the head coach of the University of Kentucky men’s basketball team, he’s also an alumnus of UK. So, ...

Curry Brand introduces its first signature athlete, De'Aaron Fox, with the launch of the Fox 1 — a campaign built around his ...

Jacob Jackson, the former head coach for Sumner High School’s basketball team, was found guilty on 19 of his 20 original ...

Primary regions of the Hyper Royal blue overlays will dominate the design and create a strong visual statement on the sneaker. The signature mid-foot strap which distinguished the KD 4 design will ...

Reebok is officially making a return to the basketball scene with the launch of the Reebok Engine A shoes. It is the brand's first true-performance basketball shoe.

Williams: The Bearcats are soft. The culture of toughness built by Bob Huggins and continued by Andy Kennedy, Mick Cronin and John Brannen seems gone.

Reebok is making a major return to performance basketball with the launch of the Engine A, a high-performance sneaker ...

Kentucky basketball coach Mark Pope talks about former UK coach John Calipari ahead of his return to Rupp Arena with the ...

Candace Parker is one of the most influential American athletes ever. She's joined a group pushing for a new WNBA team named after Pat Summitt.

After months of athletes and fans eagerly awaiting, Reebok has announced the launch of its highly anticipated performance ...

"It’s an honor and privilege for me to wear Alexa’s shoes," says Painter. Alexa Wood, 13, was diagnosed with leukemia hours ...