Fear of God Athletics—the Jerry Lorenzo-led label's ongoing partnership with Adidas—has been building steam in recent months. After a slow start in 2023, Lorenzo’s grand gamble started to pay off with ...

Mark Pope is not just the head coach of the University of Kentucky men’s basketball team, he’s also an alumnus of UK. So, ...

Cameron Brink is entering her beauty era. The WNBA athlete has always been interested in makeup growing up, but now she’s an official ambassador for Urban Decay. The 23-year-old is part of a new crop ...

"It’s an honor and privilege for me to wear Alexa’s shoes," says Painter. Alexa Wood, 13, was diagnosed with leukemia hours ...

Charles Barkley recalled the time when his now late mother, Charcey Glenn got him Nikes but only allowed him to wear them ...

Florida basketball won its 12th straight over rival Georgia as it prepares for a challenging close to 2024-25 season ...

Niagara men's basketball kicked off Suits and Sneakers week, in which college basketball coaches wear suits and sneakers on ...

The Phoenix Suns three-time All-Star Devin Booker premiered his new Nike "Book 1" signature shoe commercial on Instagram ...

UCLA Bruins guard Kiki Rice has unveiled her player-exclusive Jordan Heir Series basketball shoes before facing the Maryland ...

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports ...

NBA player LaMelo Ball's partnership with Puma and the Teenage Mutant Ninja Turtles brand has created strong interest among ...

Jimmy Butler will be suspended by the Miami Heat for the second time in three weeks, a person with knowledge of the decision said Wednesday, a move that adds to the possibility he has already played ...