LOUISVILLE, Ky. — The (Un)known Project has launched an augmented reality experience along the Riverwalk. The groundbreaking project brings to life three historical places in Louisville. Using 4-D ...

Snap Inc. recently launched its fifth generation of augmented reality (AR) spectacles, just days before rival Meta Platforms’ ...

The augmented reality (AR) navigation market is expected to reach USD 6.33 billion by 2029 from USD 1.17 billion in 2024, at ...

Unity Software ($U) has laid the groundwork for the future of augmented reality (AR) as the prime provider of the Unity game ...

Snapchat parent Snap Inc. introduced new augmented reality glasses and other enhancements aimed at making it more competitive ...

AR technology is reshaping every facet of the sports industry, from the fan experience to training and analytics.

A massive poster displaying a stoic black-and-white image of Buffalo Bills quarterback Josh Allen has been installed in the ...

The companies that keep the OEMs running trot out their flashiest wares in Detroit, and one of this year’s best is just for fun!

IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news ...

MR refers to a kind of augmented reality, in which graphical visualizations ... For example, you could put up a virtual poster on a real wall. The poster would remain exactly where it was placed ...

Sept 3 (Reuters) - Snap (SNAP.N), opens new tab will concentrate on expanding and diversifying its underperforming advertising business with a focus on augmented reality, CEO Evan Spiegel informed ...