LOUISVILLE, Ky. — The (Un)known Project has launched an augmented reality experience along the Riverwalk. The groundbreaking project brings to life three historical places in Louisville. Using 4-D ...

Snap Inc. recently launched its fifth generation of augmented reality (AR) spectacles, just days before rival Meta Platforms’ ...

The augmented reality (AR) navigation market is expected to reach USD 6.33 billion by 2029 from USD 1.17 billion in 2024, at ...

Unity Software ($U) has laid the groundwork for the future of augmented reality (AR) as the prime provider of the Unity game ...

Snapchat parent Snap Inc. introduced new augmented reality glasses and other enhancements aimed at making it more competitive ...

AR technology is reshaping every facet of the sports industry, from the fan experience to training and analytics.

The companies that keep the OEMs running trot out their flashiest wares in Detroit, and one of this year’s best is just for fun!

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Sept 3 (Reuters) - Snap (SNAP.N), opens new tab will concentrate on expanding and diversifying its underperforming advertising business with a focus on augmented reality, CEO Evan Spiegel informed ...

The Philadelphia Eagles said posters popping up in Philadelphia that show the team has endorsed Vice President Harris are “counterfeit political ads.” The posters appeared at bus stop shelters ...