In some ways, augmented and virtuality reality tools are old news when it comes to furniture. Wayfair’s app lets buyers preview furniture in their homes before buying, and Lowe’s and Pottery Barn have ...

Augmented reality is an interactive 3D experience that combines a view of the real world with computer-generated elements.

Ikea wants to evolve beyond the big-box. The Swedish retailer has embarked on a series of retail experiments and technological innovations that it hopes will keep shoppers coming back. The emphasis on ...

The IKEA Place app has gained a Cornell connection. Using machine learning to understand and recognize objects, materials and style, Sean Bell Ph.D. ’16 and Prof. Kavita Bala, computer science, ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Baruch Labunski Augmented ...

Ikea would like to bring those of you still clinging to paper-bound catalogs into the future. For its 2013 catalog, the Swedish home goods giant teamed up with augmented reality specialists Metaio to ...

Yasir is the Founder and CEO of Taazaa, Inc. He has decades of experience working with technology thought leaders across industries. When Pokémon Go landed in 2016, it wasn’t just Pokémon that ...