Amazon's latest retail media announcement - offering its ad tech to other retailers - might seem like asking competitors to ...
The cloud-based Amazon Retail Ad Service allows retailers to manage contextually relevant campaigns on their own e-commerce ...
Clean Boss, the maker of Eat Cleaner produce wash, ran a TV commercial claiming their product is superior to water — but eagle-eyed viewers spotted some concerning issues with their comparison.
The company’s new Retail Ad Service beta will let other online stores “Deliver contextually relevant ads by leveraging Amazon’s two decades of ad tech expertise, driven by machine learning ...
Amazon Retail Ad Service is currently available for retailers based in the US, which will pay fees based on usage levels. Amazon is capitalising on its years of ad tech expertise by launching a ...
Amazon has also opted for the theme of kindness ... John Lewis, for its part, doesn't disclose how much it spends on its Christmas advert, but Ms Lock admitted it was "incredibly important ...