WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.

AI can remix the past, but it cannot accurately imagine the future. AI learns from what people have already done, popularized ...

Food companies are embracing AI to refine their green marketing strategies, as investments in sustainable food and branding ...

Last fall, Delta executives first revealed the company had begun using AI on a small sliver of its bookings; at the time, AI ...

While debate intensifies about the extent to which AI will impact creative production, Ipsos’s Pedr Howard is utterly certain ...

Can AI retain its edge on the market? Aziz Hamzaogullari answers questions on why the Magnificent 7 are still leading the ...

Microsoft-developed health platform and Galway AI leader John Clancy recognised at second annual awards ceremony ...

I was confident that this FTSE 100 share would bounce back after its recent troubles. Now I'm not so sure, says Royston Wild. The post Here’s why I’ve changed my mind on this plummeting FTSE 100 share ...

OpenAI is set to launch its own AI-powered web browser, challenging Google Chrome's dominance. Read more for details!

Imagine if your media plan could read the room – not just demographics or keywords, but the actual vibe of your brand. That’s ...

Industry leaders say WPP's restructuring signals unified leadership and clearly defined client solution leads, makes the ...

Mastercard CMO Raja Rajamannar on experiential marketing and why the future of work is an “existential question” for the ...