WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.

AI can remix the past, but it cannot accurately imagine the future. AI learns from what people have already done, popularized ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

"The worst thing for us at the company is to be stagnant," Clinch CEO Oz Etzioni said. "We always continue to build and continue to evolve." ...

What do you think the impact of AI is going to be on the World Wide Web and applications? And what would a world without them ...

Bernardo Andrada, Monks' CCO, reveals how "orchestration" and "agentic AI" are fundamentally transforming marketing ...

Right now, audio is quietly becoming one of the most exciting parts of programmatic. With the rise of podcasts, smart ...

Last fall, Delta executives first revealed the company had begun using AI on a small sliver of its bookings; at the time, AI ...

Search Intelligence OS empowers advertisers to shape automation outcomes, enforce brand standards, and scale results ...

Yet an industry that prizes human creativity has found itself on the front lines of disruption by artificial intelligence ( AI ). Mark Zuckerberg, boss of Meta, has promised that brands will soon be ...

After several years of small experiments with AI and big anxieties over its impact, advertising executives got with the program at this week’s Cannes Lions International Festival of Creativity ...

At INMA's South Asia News Media Conference in Mumbai, advertisers and publishers embraced strategic reinvention. From AI-led ...