The publisher plans to continue utilizing "sustainable" microtransactions.

Ubisoft claims that microtransactions can be a positive experience for gamers, as they 'make the player experience more fun' ...

Ubisoft has claimed that it has microtransactions in its games to help us "experience more fun", though stresses they're ...

Assassin’s Creed Shadows unfortunately has a Microtransactions Store same as in Origins/Odyssey/ValhallaI’ve been against ...

In its annual financial report, amidst a lot of red ink, Ubisoft plainly says its monetization practices make its games ...

Ubisoft has boldly claimed that microtransactions are making their premium games more fun, and unsurprisingly, nobody agrees.

Microtransactions will decide Ubisoft’s fate Furthermore, the year's results have shed light on Ubisoft's core risks, and opportunities boil down to one variable: successful implementation of ...

Ubisoft argued that them putting microtransactions in single-player games to help skip progress makes them more fun.

He added that Ubisoft does not feel there is any major regulatory issue regarding loot boxes. Ubisoft is not the only company making a lot of money from microtransactions.

Ubisoft (UBSFF -1.48%) recently announced that Assassin's Creed Unity, the first fully next-gen chapter of the Assassin's Creed series, will include in-game microtransactions.

Ubisoft claims microtransactions make the player experience more fun by offering optional customization and faster progress ...

Whether players agree with Ubisoft’s definition of “fun” or not, the company’s stance is now on record. For better or worse, ...