Fast-forward four decades, and Sydney Sweeney is pulling the same trick—but with a fresh twist. Her American Eagle ads—which showcased vintage Y2K aesthetics paired with body-positive messaging—hit ...

For those of you who missed the story, American Eagle signed Sweeney — an actress best known for her roles in HBO’s “Euphoria” and “The White Lotus” — for a sultry ad in which she talks about genes ...

A Levi’s spokesperson declined to comment Wednesday about the cultural debate that has developed from its new ads with ...

Sydney Sweeney ad controversy lifts American Eagle stock price Big Pittsburgh ad agency stays put downtown, here's why Big ...

I hate that everything is now seen through the MAGA political prism. I hate that a humdrum jeans campaign has assumed outsized (but NOT plus-sized, which is woke) cultural currency.

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Beyoncé has once again found herself in the crosshairs of conservative commentator Megyn Kelly. The conservative pundit is ...

Faran Krentcil, Business of Fashion columnist and founder of fashionista.com, joins Jon Hansen to discuss the stock impact of ...

A controversy involving actress Sydney Sweeney, U.S. President Donald Trump and clothing retailer American Eagle Outfitters ...

The Fox News host’s brainwave came after President Trump praised the White Lotus star’s controversial ad campaign ...

How nice to have the Sydney Sweeney "great genes" controversy. It is happily of no consequence, which is just what we need ...