Shula Sinclair shared why Snickers chose Jose as the face of the AI campaign and how they built trust within that partnership ...

Medtronic's Senior Paid Media Specialist writes "Marketing has reached a moment, the money or power moment. Should we be ...

The just-launched marketing campaign runs on TV, CTV, OLV, OOH and social: TikTok, Meta, Pinterest, YouTube Shorts, Snapchat.

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The “Dodge the fare, pay the price” strategy reminds customers that being caught is unpleasant, as well as costly, with fines up to £1,000 ($1,325).

He reports to CEO Dani Mariano. “In a time of rapid industry change, we’re equipped with powerful tools like rich data, targeted media, evolving social platforms, creators, and fast-advancing AI. Born ...

One might suggest Comcast CEO Brian Roberts' donation could be part of the plan - especially now that Comcast is spinning off its cable TV networks.

Jung A Kim, the first woman to hold the global CEO post, succeeds William Lee who will continue as a senior advisor through the transition.

Peck's "The Masked Chase" spot follows "Hotel Tales" featuring actress Chloe Sevigny and multidisciplinary artist Miranda ...

The nation’s largest grocers are bracing for a disruption that will reach far beyond sales figures. The U.S. Department of ...

Timeline: the end of 2026 to separate into for what it is currently calling "Global Coffee Co.," and "Beverage Co." ...

New research from the ICSC shows how neglected they are—and how much brands are missing. People born between 1965 and 1980 ...