Workday is designed to unite finance and HR on a single AI-driven platform to help empower people, enable fast decisions and ...
Wistia, a video marketing platform, partnered with Adobe Podcast to integrate Adobe’s AI-powered Enhance Speech into the ...
As digital-first — aka Millennial — buyers upend the traditional notions of the buyer's journey, they're bringing new ...
The line between account-based marketing (ABM) and demand generation is blurrier than ever, leaving marketers wading through murky waters to delineate ...
The Impact Of Content Experience On The Buyer’s Journey This benchmark study details how B2B… ...
Infusionsoft, a small business CRM, sales and marketing software provider, announced that it has rebranded as Keap. According… ...
The most consequential number in sales is 40, as it’s crucial for capturing the immense impact and importance of prospecting: ...
Nimble, a relationship-focused CRM, released an Email Sequence Automation feature, which seeks to integrate the recently ...
Optimizing and experimenting with B2B website content can feel like navigating a labyrinth — exciting yet overwhelming. Given the sheer depth and complexity of web pages, it’s easy for practitioners ...