The tobacco control community consistently describes tobacco taxation in two ways: it is the most effective intervention and the least implemented.1 The scholarship on tax’s effectiveness for ...

IQOS is the most popular heated tobacco product (HTP) worldwide, marketed by the world’s largest transnational tobacco company, Philip Morris International (PMI).1 HTPs comprise two components: an ...

Goods and Services Tax (GST) reform standardised tax rates nationwide, replacing varying state-level value-added taxes (VAT) with a tiered GST structure that applied the highest 28% rate on tobacco ...

Background India’s 2017 Goods and Services Tax (GST) reform standardised tax rates nationwide, replacing varying state-level value-added taxes (VAT) with a tiered GST structure that applied the ...

Background Tobacco companies employ various advertising methods, including immersive consumer experiences and cultural imagery, to promote their products. To our knowledge, no prior studies have ...

Background Tobacco companies employ various advertising methods, including immersive consumer experiences and cultural imagery, to promote their products. To our knowledge, no prior studies have ...

Oral nicotine pouches may have potential for smoking cessation, but scientific evidence on the effects of pouches and their constituents on smoking behaviour is limited. Design This study was a 4-week ...

Tobacco industry documents reveal that music events have long been a part of strategies to position products within the spaces and lifestyles of young people.1 Recently, e-cigarette (vape) companies ...

Objective E-cigarette use has rapidly increased. Recent studies define prevalence using a variety of measures; competing definitions challenge cross-study comparison. We sought to understand patterns ...

Introduction The adoption of heated tobacco products (HTPs) has grown as smokers transition away from conventional cigarettes for harm reduction. However, the impact of HTP use on smoking behaviours ...

Introduction This study offers a comprehensive examination of the pricing strategies/dynamics used by the tobacco/nicotine industry in response to tax increases using Ukraine as a case study during ...