It’s a global phenomenon that transcends cultures, languages, and borders. Fans engage with the beautiful game in ways that go far beyond watching matches or cheering for their favourite teams.

Each football club’s experience is unique, although some challenges, such as finance, team spirit, and sustainability, appear to be universally applicable.

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Huddersfield Town has today confirmed a new partnership with Paddy Power, who will become the club’s title partner for the 2019/20 season. The gambling and entertainment brand has a huge profile ...

© 2025 Baltic Publications Ltd. All Rights Reserved.

SCL Education & Training has announced an extension of their partnership with Pick Up Academy, a football education programme which has seen graduates sign for Premier League clubs as well as ...

The vision of the club owner, Mr Evangelos Marinakis, is to deliver the club back to the top flight of English football, whilst providing a stadium and infrastructure that reflect the ambition of one ...

City Football Group (CFG), the owner of Premier League champions Manchester City has announced that Silver Lake, a global leader in technology investing, has signed a definitive agreement to make a ...

Since facing Liverpool in the Club World Cup final back in December, Clube de Regatas do Flamengo – more commonly known as simply Flamengo – has gained interest from football fans around the world.

AC Milan and FC Internazionale have today unveiled the shortlisted concept designs for the new Milano Stadium together with plans for an urban redevelopment project for the surrounding San Siro area. ...

EDGE10 and Athlete RMS have announced they have merged to form the EDGE10 Group – a leading global human performance SaaS company Two super-powers in athlete management software have announced a ...

Liverpool Football Club has today announced Nike as its official kit supplier from the 2020-21 season. The multi-year partnership, which begins on June 1, 2020, will see Nike manufacture and supply ...