The company at the centre of a viral video at a Coldplay concert has released a tongue-in-cheek clip on social media - featuring Gwyneth Paltrow as a "temporary spokesperson".

A Coldplay concertgoer captured a CEO and HR director's awkward reaction to being shown on "Kiss Cam," resulting in a viral video with over 30 million views and an investigation.

Jimmy Fallon, Seth Meyers, Jon Stewart and John Oliver all made cameo appearances during Monday's "The Late Show with Stephen Colbert."

As evident by the Coldplay KissCam incident, “social media surveillance” has eroded what privacy expectations we can have in today’s modern world.