It also features the Chwenche Rupee Meme Bag, a perfect throwback to a viral moment that anyone familiar with internet culture will instantly recognise. Commenting on the activation, Mayur Hola, vice ...
From Swiggy Instamart to Zomato, several brands have taken the meme route to get the audiences' attention. More brands are moving into meme marketing, with ad spending growth moving from single ...
In an exclusive conversation with BestMediaInfo.com, Govind Pandey, CEO of TBWA India, delves into the evolving advertising ...
Zomato and newly-listed Swiggy ... Zomato's Blinkit added 216 while Swiggy opened 96 new locations. They've also been ramping up discounts and marketing spending to attract customers in new ...
Bad news for Blinkit, Zepto, and Swiggy Instamart: In a move that could impact the quick commerce delivery market, Topmate, a new Indian startup ... Food-tech giant Zomato on Thursday officially ...
Restaurant partners have also accused Zomato and Swiggy of engaging in private labelling by sourcing bulk orders from commercial kitchen operators and marketing them as home ... consumption has room ...
Within days, brands jumped in—Ocean Spray gifted the creator a brand-new truck ... monetary gains. Swiggy, particularly Swiggy Instamart, has been known to repurpose viral audio on Instagram to make ...
Here’s why: Steep capital barriers: The food delivery market has already seen over ₹56,000 crore ($7 billion) in investments, primarily between Zomato and Swiggy. Matching this scale requires a risk ...
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