With WhatsApp Business, users can create a business profile to display important company information, organize chats with labels, and leverage special tools to quickly respond to customer queries.

WhatsApp now has more than 2 billion users globally, and by comparison its efforts to cultivate more business usage have been quite modest: just over 175 million people message with WhatsApp ...

At the beginning of the year, Facebook launched WhatsApp Business, an Android app for businesses to engage with their customers. Today, the messaging service is expanding its tools to provide new ...

Meta is bringing AI tools to WhatsApp for business users. At a conference in Brazil this week, CEO Mark Zuckerberg unveiled its plans to help companies easily reach more people through AI. The ...

These tools are now rolling out in the WhatsApp beta version and are currently available to select Android beta testers.

WhatsApp has introduced new features to enhance business interactions, including user-controlled message opt-ins, blocking, and reporting tools. Businesses can now use paid broadcast messages with ...

If you are a business owner of a small business, or may be you are operating a huge enterprise. WhatsApp recently in January announced it's WhatsApp Business App to a selective markets such as ...

WhatsApp’s head of strategic markets Guilherme Horn told Reuters that these AI tools would give business the possibility to optimize ad delivery to users most likely to engage.

As you should know (or at least guess), communication with your potential customers is central to your business. Without much ado, this time we will talk about WhatsApp as a sales tool. You might ...

Marketing in today’s digital world is changing drastically. The key factor for change is the adoption of new technology by the crowd. Marketers started th ...