PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

With the right cut and style, mature hair can look more vibrant, lively and full of personality than ever—and that's true ...

The best short haircut for women over 70 isn’t about chasing trends—it’s about celebrating what makes you, you. As celebrity ...

Elevate your natural hair game with our effortless claw clip updo tutorial. Perfect for any occasion, this chic hairstyle is quick, easy, and requires minimal effort. Follow our step-by-step guide for ...

Shoulder-skimming bobs have dominated the hair conversation in 2025, with shorter hairstyles taking a backseat. But right now ...

Sydney Sweeney showed off her bold new look as she stepped out on the red carpet of her latest movie Christy showcasing her ...

Today, locs are visible on red carpets and in boardrooms alike, worn by women of all ages. Their growing presence signals ...

Since her 2024 debut, the Tyla eyebrow slit has become a signature, making her a modern beauty icon thanks to her playful ...

In this comprehensive guide, we’ll walk you through what it means to be a hair influencer and provide step-by-step tips on ...

From her trendy street style to her daring red carpet ensembles, Kim Kardashian isn’t afraid to take fashion risks ...

Your wardrobe shouldn’t age you, and fixing common fashion missteps doesn’t require a complete closet overhaul or hefty ...