The company reported $12.4 billion in quarterly revenue, down 8%, but better than the 9% drop ... of Nike being Nike again.” Under previous CEO John Donahoe, Nike bet heavily on direct sales ...

Whether you're shopping for running shoes, warm apparel for the chilly months or even some cozy loungewear, Nike's New Year ...

Nike Inc (NYSE: NKE) ended 2023 by reporting declining revenue and profit despite beating both top and bottom line estimates ...

Inc. Quote Sales at NIKE Direct were down 13% on a reported basis and 14% on a currency-neutral basis to $5 billion. The decline resulted from a 21% drop in NIKE Brand Digital and a 2% fall in ...

yet marking an 8% drop compared to the previous year. Nike's direct-to-consumer vertical, critical for maintaining margins, saw a 14% decline, a troubling statistic as digital sales fell 21%.

Nike beat quarterly profit expectations and posted a smaller-than-expected drop in revenue on Thursday, as customers flocked to the embattled sportswear brand’s stores and website to buy newly ...

New Nike CEO Elliott Hill on Thursday said the company needs to turn its attention back to running paths, soccer fields and basketball courts. “We lost our obsession with sports,” Hill told ...