When Malta-based entrepreneur Erik Bergman received a call from YouTube star Mr Beast earlier this summer, he thought it would mark the start of an inspiring philanthropic project. Instead, it led to ...

Former NBC Universal unscripted chief Corie Henson has joined Mr Beast’s production outfit. Henson, who departed the US studio in January, has now emerged as president of Beast Industry Studios and ...

YouTube juggernaut MrBeast is under fire — again. This time, the world’s most-subscribed creator, real name Jimmy Donaldson, is facing backlash over his latest viral hit: a jaw-dropping spectacle ...

In a post on X on Sunday, MrBeast, whose real name is Jimmy Donaldson, said AI videos have created “scary times” for content ...

MrBeast has reflected on his early YouTube days by sharing a decade-old video. The clip, titled “Hi Me in 10 Years,” shows ...

The video follows a stuntman attempting to escape "death traps" in a burning building in the hopes of winning a $500,000 cash prize Though MrBeast later claimed his team took extensive safety ...

The YouTube star, 27, later claimed that his team took extensive precautions to ensure they could control the fire seen in the video Zoey Lyttle is a Society & Culture Writer-Reporter at PEOPLE. She ...

EXCLUSIVE: Top reality TV executive Corie Henson is taking on a beast of a new role. Deadline understands that Henson, who was most recently unscripted chief at NBC, is joining Beast Industries, the ...

A country music star wrote a song inspired by ICE, but MAGAworld isn’t loving it. Grammy Award-winning singer-songwriter Zach Bryan teased an upcoming song on his Instagram account on Friday, ...

As Jimmy Donaldson, aka MrBeast, looks to expand into the traditional TV space, the YouTuber is leaning on the expertise of former NBC unscripted TV boss Corie Henson. Henson will serve as president ...

MrBeast believes it is “scary times” for YouTubers as AI-generated videos are becoming “as good as normal” content.