Korean Air rebrands for the first time in 40 years with a simplified new look by Lippincott designed to reach global ...

The South Korean carrier presented a Boeing 787-10 with its new logo featuring a blue taegeuk symbol at a press event in ...

For Korean Air, it's out with the old and in with the new. South Korea's flag carrier unveiled its first major brand redesign ...

Korean Air has introduced its new corporate identity, revealing a modernized version of its signature Taegeuk symbol and a ...

The wing of a Delta plane struck the runway as it was coming into land at LaGuardia Airport on Sunday evening, according to ...

However, Global Airlines is an exception to this trend. The start-up carrier plans to operate long-haul flights. While this ...

Korean Air is repositioning to offer a hospitality-inspired passenger experience, with branding by Lippincott. The agency’s ...

In recent years, the carrier has been in the news for its merger with fellow South Korean carrier Asiana Airlines, and recently took a key step forward in preparing for post-merger life by unveiling a ...

The Trump administration has deported alleged Venezuelan gang members under a centuries-old wartime law, despite a court ...

Korean Air has launched new aircraft livery and corporate branding across the company as it combines with Asiana Airlines ...

The strategy will come to fruition in 2027 when the Asiana brand is phased out and is completely replaced by Korean Air.

Korean Air's new logo and corporate identity are not just visual changes, but a reflection of the airline's new global goals.