Campaign Asia1d
Of fandom, kawaii, and marketing: Hello Kitty turns 50
Campaign dissects the secret sauce to Hello Kitty’s iconic global domination, its grasp of the timeless kawaii concept, and ...
Billings Gazette3d
Limited Too makes a comeback, catering to grown-up fans
Limited Too’s colorful, girly clothing defined childhood for many American Millennials. Now, the brand is back — this time, ...
Retail TouchPoints3d
Build-A-Bear Paints LA ‘Hello Kitty Pink’ with New Collaborative Workshop
Build-A-Bear Workshop’s IP partnerships have always been one of its biggest differentiators, but now the retailer is bringing ...
The Columbian5d
At 50, Hello Kitty is as ‘kawaii’ and lucrative as ever
Hello Kitty turned 50 on Friday. Befitting a pop icon at midlife, the bubble-headed, bow-wearing character’s fictional ...
Long-awaited Hello Kitty store returns to the Bay Area
Bay Area Hello Kitty fans have a reason to celebrate. The Japanese company Sanrio that created Hello Kitty has announced a ...
Veterans Day parades, Shrine Circus and Roller Derby top weekend events
The San Elizario Veterans Committee will hold its 28th Annual Veterans Parade and Ceremony starting at 9 a.m. Saturday, Nov. 9, in San Elizario. The parade will start at Thompson Road, east to the ...