Discover the ultimate drink experience with our latest concoction that tastes just like a vodka & Gatorade! In this video, we ...

Gatorade Lower Sugar, the brand’s first ever sports drink with 75% less sugar than Gatorade Thirst Quencher, it says.

Activist investor Elliott Management took a $4 billion stake in PepsiCo, and recently called the company a “dramatic ...

The lineup includes Coca‑Cola Original Taste, Coca‑Cola Zero Sugar, Coca‑Cola Cherry, Sprite, and Fanta Orange. Seasonal ...

Pepsi has a new challenge: keeping products like Gatorade and Cheetos vivid and colorful without the artificial dyes that U.S ...

The Gatorade x Mitchell & Ness Hoodie Capsule features a hoodie in the brand’s signature green shade, embroidered with an exclusive retro Gatorade logo and “EST. 1965” stitched on the cuff of the ...

Coleman said the company is switching to carob powder, which gives the chips a similar color ... Getting the hue right is ...

PepsiCo announced in April that it would accelerate a planned shift to natural colors in its foods and beverages.

Gatorade is celebrating 60 years on Oct. 2. The popular sports drink originated at the University of Florida, home to the Gators, in 1965. Sign up for our Newsletters The university's official ...

Tostitos and Lay's will become the first PepsiCo brands to make this shift, launching tortilla and potato chips with natural dye later this year ...

The company tests prototypes with trained experts and panels of consumers, then makes sure the new formula won’t snag its manufacturing process. It also has to design new packaging. Damien Browne, ...

Gatorade is introducing Gatorade Lower Sugar, formulated without artificial flavors, sweeteners or colors and offering ...