FW25 marks the final leg of fashion month, a city receiving twice as much attention online than New York’s and London’s ...

Flattering hue: We've tried the best cream and liquid blushes around, and we've swatched them painstakingly to find the most universally flattering shades. A pretty, natural-looking flush is what ...

Fans - myself included - have gone wild for the return of this iconic bath product, inspired by Laura Mercier’s own bathing rituals and discontinued a few years back. Joy! If you’re new to it, expect ...

Fast Company's 2025 list of the most innovative companies in beauty includes L'Oréal, Vacation, Megababe, E.l.f. Beauty, and ...

Wallpaper* explores the most captivating show sets of the season, from Burberry’s escape to the countryside to a romantic ...

Check out our Assassin's Creed Shadows review and decide if you want to join the feudal war with Naoe and Yasuke in Japan.

Sephora is stepping up its fragrance game with some seriously covetable scents: With so many beauty lovers, 2025 is shaping ...

Although LGBTQ representation was scarce at SXSW 2025, several indie darlings broke the industry’s cis-heteronormative mold ...

The rugby player, 39, was seen holding hands with the glamorous reality starlet, who boasts a string of famous exes on March ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

U.S. stocks rallied to their best day in months on Friday as Wall Street’s roller coaster suddenly shot back upward. That ...