Fear of God Athletics—the Jerry Lorenzo-led label's ongoing partnership with Adidas—has been building steam in recent months. After a slow start in 2023, Lorenzo’s grand gamble started to pay off with ...

Mark Pope is not just the head coach of the University of Kentucky men’s basketball team, he’s also an alumnus of UK. So, ...

Reebok is officially making a return to the basketball scene with the launch of the Reebok Engine A shoes. It is the brand's first true-performance basketball shoe.

Reebok is making a major return to performance basketball with the launch of the Engine A, a high-performance sneaker ...

Cameron Brink is entering her beauty era. The WNBA athlete has always been interested in makeup growing up, but now she’s an official ambassador for Urban Decay. The 23-year-old is part of a new crop ...

"It’s an honor and privilege for me to wear Alexa’s shoes," says Painter. Alexa Wood, 13, was diagnosed with leukemia hours ...

Florida basketball won its 12th straight over rival Georgia as it prepares for a challenging close to 2024-25 season ...

Niagara men's basketball kicked off Suits and Sneakers week, in which college basketball coaches wear suits and sneakers on ...

The Phoenix Suns three-time All-Star Devin Booker premiered his new Nike "Book 1" signature shoe commercial on Instagram ...

UCLA Bruins guard Kiki Rice has unveiled her player-exclusive Jordan Heir Series basketball shoes before facing the Maryland ...