OOH is no longer just about size or frequency. IKEA’s Carla Klumpenaar says it’s about showing up in a way that feels ...

This is particularly true for online businesses such as non-GamStop casinos and financial service companies that require ...

Rochester, Minn.-based Mayo Clinic and Cleveland Clinic have invested in a $24 million funding round for augmented reality startup MediView. The company, which was founded on intellectual property ...

The Jaguars defeated the Chiefs on Monday night for the first time since 2009, having pulled off a stunning come-from-behind victory in prime-time on Monday Night Football, 31–28. The defeat sees ...

Apple has decided to stop work on a cheaper, lighter version of the $3,499 Vision Pro to instead focus its resources on smart glasses, reports Bloomberg. Apple wants to speed up development on a ...

Imagine standing in front of the Lincoln Memorial, pointing your phone camera at the building and having additional museum exhibits that you can interact with pop up on the screen. A new augmented ...

This is read by an automated voice. Please report any issues or inconsistencies here. A new program is mixing augmented reality and hands-on activities to give kids a new way to learn spatial ...

Meta's AR glasses, available Sept. 30 for $799, have a neural wristband and a wide range of AI and app functions. They dream big but their future is unclear. I started with CNET reviewing laptops in ...

Mark Zuckerberg’s glitch-filled unveiling of computerized glasses revealed a company that may struggle to deliver on its promise for the future of computing. New York Times reporter Eli Tan tests the ...