Amazon (AMZN) is set to release quarterly results after the bell on Thursday, following a mixed showing from its Big Tech ...

Amazon.com, Inc. (NASDAQ:AMZN) continues to dominate the e-commerce and cloud computing landscapes, with analysts maintaining a bullish outlook on the company's prospects for 2025 and beyond. The tech ...

Google's open-source marketing mix modeling product, Meridian, is now available for all advertisers and tech companies.

While Amazon's data collection powers its Retail Ad Service with unmatched precision ... one thing is clear: the current model of lurking and obfuscation is unsustainable in a world increasingly ...

Amazon.com, Inc. (NASDAQ:AMZN), the global e-commerce and cloud computing giant with a market capitalization of $2.5 trillion, continues to dominate its core markets while aggressively expanding into ...

Amazon has served as the model for retailers aspiring to scale up ad businesses reliant on first-party shopper data, commonly referred to as retail media networks within the industry. The company’s ...

In this article, I discuss five ways AI solutions can help you streamline your business operations—whether you're planning to start a retail business or running one.

In industries from PC software (Microsoft), internet search (Alphabet), online retail (Amazon) and social media (Meta) to ...

Retailers can control which aspects of their ad businesses use Amazon's technology, offering flexibility and control over their data and operations ... built its business model around providing ...

And this new model also means more data is available ... During a hands-on-keyboard workshop at Amazon Advertising’s Unboxed conference in October, ad tech engineers complained of the lag times for ...

Amazon has served as the model for retailers aspiring to scale up ad businesses reliant on first-party shopper data, commonly referred to as retail media networks within the industry. The company ...

Amazon faces a new federal lawsuit in San Francisco alleging the company collects and sells consumer location data through third-party mobile applications without user consent, using its Amazon Ads ...