TERESA Cheung fired up her Xiaohongshu app, turned on her camera and dazzled her nearly 1.8 million online followers over a seven-hour livestream. One moment, she was demonstrating a palette of ...
This is a new series with a focus on explaining emerging platforms born in Asia Pacific to the rest of the world. The Drum will look at what are their differences and similarities with their ...
Xiaohongshu Technology Co. is on track to triple its profit to $3 billion this year, making progress with commercialization on the way to a potential public listing. The social media firm recently ...
Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Xiaohongshu, the wildly popular social media platform considered to be China’s answer to Instagram, had been ...