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The media company’s Q2 2025 earnings cited a net loss attributable to Stagwell shareholders of $5 million versus $3 million ...
New research from Pew shows just how dramatically AI-generated summaries are changing search behaviour, and the impact isn’t ...
The fintech used its IPL slots to feature 37 startup founders, turning prime-time ads into ecosystem-driven storytelling—without the celebrity gloss.
India's festive season is expected to witness a 10–12% jump in advertising spends in 2025, despite global macroeconomic concerns and a tighter festive calendar.
Because if wearing a helmet looks strange here, imagine how strange it is to skip it where it actually counts! Sometimes, the ...
Driven by AI-driven ad innovations and a rapidly growing user base, Reddit posted $465 million in ad revenue for Q2 2025, marking an 84% surge from the previous year.
Campaign’s take: Peps Industries has turned the breakup trope into a mattress manifesto. Its latest campaign, ‘ Some Breakups ...
While the D2C playbook will continue to grow, brands that treat retail as a relationship — not just a revenue stream — will be the ones that unlock deeper consumer engagement. The physical store, far ...
At the heart of the campaign is a soulful, high-energy Marathi rhyme ‘Ye Re Ye Re Pausa’ (Rain, rain, come again), a song ...
Adland reacts to Google's latest update after AI Overviews lead to a 79% drop in click-through rates to websites.
As the sustainability discourse in India becomes more complex, the question for brands is no longer whether to engage—but how ...
CTV moves in: JioStar plots the big-screen play JioStar’s CTV Playbook maps India’s premium, digital living rooms—where co-viewing, deeper attention, and brand outcomes converge.