The European beverage market is undergoing a 'structural reset' as 71% of consumers are reducing their alcohol consumption, ...

Africa's non-alcoholic beverages sector set to reach $124 billion in revenues by 2025, driven by a diverse market landscape ...

Consumers are increasingly interested in health-conscious, sustainable, and transparent ingredient choices, leading to a rise ...

Innovators in the beer industry are diversifying by creating new products like beer slushies and beer cocktails to attract ...

Gamers demand energy solutions that provide sustained boosts without caffeine crashes, prioritizing natural ingredients and an extra boost for focus and concentration ...

Sidel's new laser-powered PET blowing technology, unveiled at drinktec in Munich, marks a significant advancement in the ...

Beverage gurus are looking to be ahead on the next big thing as they explore niche categories and push beverage boundaries.

Consumers want to drink less and that’s opening up the market for alcohol-free products. But at the end of the day, it’s flavor that will determine whether consumers come back to alcohol-free ...

Most of what we ‘taste’ actually comes from smell. So can a beverage be based on that alone? Yes, says Lena Jüngst: a product designer turned beverage entrepreneur who took this simple idea into a ...

Once just a bottle shaker staple, protein is taking on new forms and finding its way into everything from soda to chips to macaroni and cheese.

Red Bull employee, inspired by the natural teas consumed by Sherpas in Nepal. The brand targets adventure-seeking communities ...