Actionable plays to win 2026 reviews: lead with social-first ideas, monetize AI integration, answer transparency on principal media buying and prove full-funnel impact.

Innocean Canada campaign blends EDM culture, digital visuals and interactive gaming elements.

AI in Recent Campaigns Top 5 Creative Campaigns Super Bowl 2026 First-time Advertisers. Top 5. The top 5 sports marketing ...

A museum’s campaign shrinks iconic photos to social feed size, and McDonald’s goes ultra-minimal in New Zealand billboards.

Damola Adamolekun’s comic product demo riffs on seafood chain Red Lobster’s ill-fated “Endless Shrimp” promotion.

Special U.S. and director Nick Ball return with ads that transform product names into surreal setups and punchlines.

Here are the top tips for marketers to understand generative engine optimization and how brands appear in large language models today.

Burger King, Wendy’s and A&W executives post their own burger bites after Chris Kempczinski’s meme-making taste test.

Versace promotes its new fragrance Crystal Emerald in a spot starring model Lila Moss.

Understanding the socio-economic factors driving a trend is key.

Ad Age selected a group of players that stand out from the rest based on subtle competitive advantages and the strength of their client rosters.

This year’s Gen Zers to Watch list highlights 24 rising young professionals already making an outsized impact on the ...