AI buying agents are transforming B2B sales by automating early evaluations and reshaping CRM strategies, pushing human sales ...

Platforms like HubSpot and Salesforce help you orchestrate personalized campaigns across departments. According to Exclaimer, ...

The biggest competitor in B2B tech sales isn’t another vendor, it’s buyer confusion that stalls decisions and kills momentum.

A unified digital B2B commerce platform powered by GenAI can personalize e-commerce experiences and boost sales of complex, configurable products. Aleran Software helps manufacturers and distributors ...

Despite ESG backlash dominating headlines over the last year, new research by Bain & Company finds that CEOs, consumers and B2B buyers remain committed to sustainability because of the value it ...

Buying centers are where firms decide on a business level purchasing decision and there are a number of actors in the process ...

Yoav Kutner is the Co-Founder and CEO of OroCommerce, a B2B-focused commerce platform for manufacturers, wholesalers and distributors. If you believe the industry headlines, digital commerce in B2B is ...

You’re not losing business to better competitors. You’re losing it to confusion. Here's how to turn clarity into your ...

Influ2 brings contact-level intent signals to buying groups, giving sales teams even deeper insights to work with, and likely ...

New research showing that B2B buyers prefer human recommendations to AI alternatives, despite more than three-fifths of them ...

Crista Gibbons, global head of partnerships and media solutions at The Economist Group, said through LinkedIn’s BrandLink ...

Ordering new toilet paper or instituting a new computer system are two completely different purchasing situations that ...