The first Ram Trucks commercial of the Super Bowl was a fanciful, Vikings-themed spot: a play on the Minnesota Vikings not making it to the game. But when the Dodge car brand used audio from a Martin ...

When Martin Luther King Jr. delivered a sermon imploring hearers to imitate the servanthood of Jesus, he probably didn't envision them buying Ram trucks to do so. And yet there was King's voice Sunday ...

The move was immediately condemned by King’s youngest daughter, Bernice, and his family on Twitter. By Nicholas Rice, Billboard A Dodge commercial aired during Sunday night’s Super Bowl LII that ...

Nine years after splitting Ram into a separate truck brand, it seems much of America still associates the pickup with Dodge. That was one takeaway from the swift Internet outrage over Ram's Super Bowl ...

NEW YORK (AP) A Ram truck ad that used a speech by Martin Luther King, Jr., is drawing a backlash. The ad shows people doing service-oriented tasks set against audio of King's speech, which urges ...

The statement added that Ram was “honored to have the privilege of working closely” with the King estate. The licensor of King’s estate, which approves the use of his words and likeness, is ...

*Dodge Ram trucks ran a Super Bowl ad that used one of Martin Luther King Jr.’s last sermons, and it immediately sparked harsh backlash across social media. The one-minute commercial featured King’s ...

When Martin Luther King Jr. delivered a sermon imploring hearers to imitate the servanthood of Jesus, he probably didn't envision them buying Ram trucks to do so. And yet there was King's voice Sunday ...

Many believed it was inappropriate to use the civil rights activist’s words in order to sell cars — including Dr. King’s youngest daughter, Bernice King. “Neither @TheKingCenter nor @BerniceKing is ...

Feb. 5 (UPI) --A Dodge Ram Super Bowl commercial used an excerpt from Dr. Martin Luther King Jr.'s final speech before his death and was immediately criticized on social media - but Dodge said it had ...