In 2022, Expedia Group shifted its focus from one-off bookings to building repeat business across its portfolio of travel ...

In towns and high streets, out-of-home (OOH) advertising spend is predicted to rise by 8.1%, with cinema up 5.1%. Nearly nine ...

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Culture, diversity and looking beyond marketing are the components of an ‘ideal’ marketing team, say leaders from Specsavers, ...

The coffee chain is a serial offender at producing esoteric mission statements, so can new CEO Brian Niccol finally uncover ...

Coca-Cola has created an AI-generated version of the 1995 classic ‘Holidays Are Coming’, in a bid to bring the ad to “today’s ...

Despite financial struggles at Argos, Sainsbury’s has seen growth in its sales and attributed success to its Nectar Price ...

The consulting giant’s global CMO has been awarded the prestigious title of Marketer of the Year at the Marketing Week Awards ...

Congratulations to all the winners of this year’s Marketing Week Awards, including Grand Prix winner Warner Bros. Discovery, ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Prior to joining Linklaters, Weener was fractional chief marketing and communications officer at tech scale-up Globacap, ...

Waitrose is doubling down on its commitment to be bolder in its advertising, with an interactive whodunnit style campaign.