Stereotypes are rarely a positive thing, no matter how much someone falls into their own obvious category. That’s why YouGov have produced an amazing profiling app, which gives a representation of the ...
Reuben Binns works as a consultant advising organisations on the use of personal data. He receives funding from the RCUK Digital Economy Programme. One of the UK’s largest market research firms has ...
New 'YouGov profiles' app hooks thousands of people a second as it reveals the types of people who prefer certain vegetables, celebrities and politicians According to the data, fans of Benedict ...
YouGov, the international research and data analytics group, has acquired Open Banking start-up Lean App, in a move that provides YouGov with the capability to enrich its products and services with ...
Is this the YouGov gizmo everyone’s talking about? Yes, it’s the polling company’s latest nifty tool: a database built from surveys of about 190,000 people. Anyone can search the “profiler” to find ...
DO YOU love the music of classic rock band Toto? Have you got a pet budgerigar or cockatoo? Well according to a poll of Oxford Mail readers, you probably should. Online polling website YouGov has ...
Dozens of Tory MPs have written to Rishi Sunak demanding “emergency” funding for councils which they say are facing cash pressures “like never before” amid an election year. Data analytics firm Yougov ...
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