Unity's CEO just explained why Google's AI can't replace game engines (and he's right)

Unity stock is getting hammered as AI fears escalate.

Is Genie 3 a Game Engine Killer? Why Unity’s 24% Plunge Could Be a Massive Opportunity

Google DeepMind’s Genie 3 marks a shift in artificial intelligence (AI) toward always-on systems that generate and sustain ...
Pocket Gamer.Biz

Unity game engine "competitive advantage" for AI ads platform Vector

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...
Seeking Alpha

Unity: Vector Platform Momentum, But Future Remains Uncertain

Unity's Q2 FY25 results show progress in the turnaround, with strong Create Solutions growth offsetting declines in legacy Grow Solutions revenue. The new AI-powered Vector ad platform is driving ...
Pocket Gamer.Biz

Unity dominates web games but performance-optimised engines have key advantages according to a new study

A new study into the engines powering the most successful web games has revealed the overwhelming dominance of Unity, but highlights a critical trade-off between its powerful ecosystem and the ...

Unity Board Shake Up Highlights Monetization And AI Priorities

Unity Software (NYSE:U) has appointed Bernard Kim as an independent director to its board. Several directors, including founder David Helgason and ironSource co founder Tomer Bar Zeev, are stepping ...