Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Google Display Gets Makeover The Google Content Network went into the re-branding machine as Google looks to align its ...

A reporting glitch in Google Ads is causing confusion among advertisers, with Demand Gen campaigns incorrectly showing as Display Network placements. Why we care. This misrepresentation could lead to ...

Did you know that display keywords in Google Ads act as both content and audience targeting? This seemingly straightforward Google Ads feature has some surprising nuances, which is why we’re diving in ...