No one said running the largest independent demand-side platform in the world would be easy. If recent headlines indicate anything, The Trade Desk now knows that better than anyone. Major agencies, ...

When The Trade Desk sneezes, ad tech catches a cold. That’s been the case since TTD reported its Q2 earnings on Thursday and Wall Street investors, nonplussed by the DSP’s performance, seemingly ...

The Trade Desk has a long history of AI ambition and a more complicated history of AI delivery. Its latest effort is notably smaller in scope and notably harder to argue with. The ad tech company is ...

RAAS LAB, the platform delivering real-time relevance and meaningful results for advertisers, has announced its partnership with The Trade Desk, a global leader in demand-side advertising technology.

For years, The Trade Desk (NASDAQ: TTD) looked like one of the safest growth stories in digital advertising. The company consistently beat expectations, expanded margins, and maintained customer ...

Major agency networks like WPP and Dentsu stepped back from The Trade Desk’s OpenPath some weeks ago due to concerns about cost transparency, e4m reports. This is now seen as part of “a broader churn” ...