Sports attire isn’t just about performance. It’s also about history, legacy, and — sometimes — eye-watering price tags. Whether it’s the sweat-stained uniform of a sports icon (people will pay more ...

In the high-stakes arena of athletic apparel, the battle for consumer loyalty has moved beyond the gym floor and into the laboratory. In 2026, the industry's "Gold Standard" is no longer defined ...

Fan apparel has evolved from simple jerseys to everyday fashion items for various settings. Consumers can find team gear from major retailers like Fanatics and premium brands such as Peter Millar.

From Olympic arenas to local rinks, sports gear is undergoing a revolution. Advances in materials, wearable tech, and even nature-inspired designs are making equipment lighter, safer, and more ...

JD Sports opened a new location in the Miller Hill Mall Saturday. From sneakers to athletic apparel, JD Sports offers top ...

Picture this: a bustling college tailgate at USC. The air’s thick with excitement, but something’s off. Every woman in sight is sporting a men’s t-shirt, hacked and slashed to fit. It’s 2015, and the ...

KSHB 41 reporter Tod Palmer covers sports business and eastern Jackson County. Share your story idea with Tod. Gardner is a growing community that loves its sports. Now, there’s a sporting goods store ...

One of the biggest athletic apparel brands in the world is hitting the gridiron. The NFL and lululemon have teamed up to deliver elevated apparel and accessories for all 32 teams on Monday. This is ...

The sports apparel retail sector is crowded with mall chain stores competing for fans' business. But mall retailers also have to contend with online sports merchandise sales from e-commerce giants ...

Two weeks after the Tennessee Titans revealed their uniform and logo rebrand to the world, it's a little hard to gauge how bought-in fans are, especially because the Titans and sports gear company ...

From running shoes to football helmets, taking care of your sports gear isn’t just about saving money—it’s about safety, performance, and sustainability. With the right cleaning habits, timely repairs ...

A new location of Pro Image Sports, offering licensed sports apparel, headwear and fan gear, operates at the Palmer Park Mall in Palmer Township. A new location of Pro Image Sports, offering licensed ...